Author: Jamie Marsland

This year I launched the fundraising site www.dareboy.co.uk and the analytics show that social media outperformed the local press in driving visitor numbers. The site has been a big success and has helped me raise £3,783.46 so far. The graphic below shows a comparison between the day my social media marketing campaign kicked off, versus…

So it looks like Google will buy Groupon for approx $6 billion. Groupon is a really clever business and I’ve pulled out 4 things they did well that can be applied to communication and engagement projects. As ever feedback, questions, debate and disagreement most welcome. jamie @pootlepress Update 05/12/2010 : Since writing this post Groupon…

1) WordPress is free WordPress is free and open source. You can download it from  www.wordpress.org and install it on a server of your choice (or even on your own PC). Having 100% control of the ‘terms and conditions’ of your communications platform is incredibly important but is often overlooked.  As users of hosted providers…

Over the next 3 months I will be blogging about how I use WordPress and Buddypress to create online communities. I will share tips and lessons that I have learnt whilst using  WordPress in the wild. I will be covering the following topics but please let me know if there are any other areas you…